FINAL ART

Building out your ads, FSI’s, and POS launches

National Ads

Building with all the specs in mind

This Kashi ad was created to be used in different ad sizes. Working with a team and knowing ahead how the ad will be used in the future saves time and money. When this ad is to be used as a full sized ad, it will have enough sky and walk way. If it is to be used in a wider format, there will be enough image on the left and right. This type of forethought is important when building key visuals for your ad.

NATIONAL ADs

Building with all the specs in mind

This Kashi ad was created to be used in different ad sizes. Working with a team and knowing ahead how the ad will be used in the future saves time and money. When this ad is to be used as a full sized ad, it will have enough sky and walk way. If it is to be used in a wider format, there will be enough image on the left and right. This type of forethought is important when building key visuals for your ad.

Big Picture

Handling a large launch

The Denver Art Museum is an incredible building, and I was fortunate to be able to work with the team on the grand opening of the museum. I was tasked with doing all of the color correcting, retouching, and final art for over 100 ads that were published nationwide. Once again, I took into account that the key visual would be used in 1/8, 1/4, 1/2, and full-size layouts.

BIG PICTURE

Handling a large launch

Following printer specifications for packaging artwork can be overwhelming, so let me take it off your hands. I have been creating packaging artwork for many years dealing with companies such as Schawk, Anthem, and Admiral. I am able to speak their language and know what they want and how to achieve it.

National FSI’s

Let me create your FSI’s

I know from working with creatives over the years, FSI’s are one of their least favorite ads to build. If you give me your ideas and direction I will build the Ads to Valassis (vendor) specifications and deal with the clients offer so your creative can get back to designing.

NATIONAL FSI’S

Let me create your FSI’s

I know from working with creatives over the years, FSI’s are one of their least favorite ads to build. If you give me your ideas and direction I will build the Ads to Valassis (vendor) specifications and deal with the clients offer so your creative can get back to designing.

POS Final Art

The BIG stuff

Creating POS can be a daunting task. Being able to read a die line, and knowing proper placement of artwork, is extremely important. I can make sure that your packaging matches the POS, the artwork on the shelves is facing the correct way, and everything is consistent across the board. Communicating throughout the process of building final art is crucial to keep on task and within budget. Knowing up front the design intent, vendor specs, third party rules/regulations, and client expectations will make the job go much smoother. Let’s talk about your next big POS project, and team up.

POS FINAL ART

The BIG stuff

Creating POS can be a daunting task. Being able to read a die line, and knowing proper placement of artwork, is extremely important. I can make sure that your packaging matches the POS, the artwork on the shelves is facing the correct way, and everything is consistent across the board. Communicating throughout the process of building final art is crucial to keep on task and within budget. Knowing up front the design intent, vendor specs, third party rules/regulations, and client expectations will make the job go much smoother. Let’s talk about your next big POS project, and team up.